Implementation
Implementing a marketing automation platform can sometimes seem like a daunting task, but our team really makes it quite easy.
Once you decide to implement Sun Bear our team works closely with you to manage and implement an instance of the platform customized to meet your needs.
Essentially all we need from you to start are:
- The initial prospect/customer files we’ll use to build the database.
- Content for your initial emails and landing pages.
- Question/Answers we’ll use to build the initial forms on your landing pages.
- Qualification rules (what qualifies as a lead).
- List of users and roles.
That’s It! We use this information to build a working version of the platform allowing rapid startup and providing you with templates to setup your own campaigns, email templates, landing pages, forms, etc.
We then work with you to customize the platform to meet your specific needs in terms of data capture, work flow, reporting, etc.
Usually our clients are up and running and generating leads in a couple of days!